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Customer Identity Management Capabilities

Device Login & Trust

Why device login & trust capabilities matter for better customer identity management.

For your customer

“My devices are recognized instantly, making logins smooth and hassle-free. I feel more secure knowing that any new or unfamiliar device would need extra verification before accessing my accounts.”

For your company

“Ensuring our customer devices are secure before they connect to our applications helps us protect them from unauthorized access and stolen data.”

Our Approach
  • Verify Your Customers' Devices with Device Trust
  • Non-Persistent VDI Use Case
Why It Matters
  • How Device Trust Benefits Your Brand & Your Customers

Device trust is the process of verifying and recognizing the devices that customers use to access online services.

  • Recognizing Devices: When a customer logs in using a device (like a smartphone or laptop), the device is assessed based on unique attributes, such as the device’s ID, IP address, or browser type.
  • Establishing Trust: Checks might involve assessing if the device has been used before without issues, if it’s from a familiar location, or if it has passed security checks (like having up-to-date antivirus software).
  • Enhancing Security: If the customer’s device is recognized and trusted, the customer will have a smoother login experience, possibly without additional verification steps. If the device is new or deemed untrustworthy, the system might require extra verification (like sending a code to the customer’s email or phone).

VDIs can introduce significant security risks, as a single user’s accidental malware download can compromise your applications. To address these risks, organizations often opt for non-persistent VDIs.

Non-persistent VDIs are regularly wiped and re-created from a golden image, ensuring a fresh start for each session. Users can log in seamlessly every day without the need for mobile devices after the initial setup.

During the initial setup, each user downloads the SecureAuth Mobile app, enabling every authentication instance to be tracked with a corresponding risk score. If the risk score is within a secure range defined by the organization, no MFA prompt is required.

  • Enhanced Security: Verifying devices prevent unauthorized access, reducing the risk of customer data breaches and fraud.
  • Improved User Experience: Recognized devices allow for smoother and quicker logins, providing a more seamless experience for customers.
  • Reduced Support Costs: Fewer security incidents and smoother logins mean fewer customer support calls.
  • Increased Customer Trust: Your customers feel safer using your apps and portals which enhances their loyalty to your brand.
View full list of capabilities

Related Resources

ARTICLE
Enhancing VDI Security for Improved Usability
Learn More
REPORT
Customer Identity Management Overview
Download PDF
REPORT
SecureAuth Named a Leader in KuppingerCole Leadership Compass Report for Customer Identity and Access Management
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SecureAuth
Solutions
Workforce Identity Management
  • Overview
  • Capabilities
  • Deployment Options
  • Standards & Compliance
  • Use Cases
  • Free ROI Report
Customer Identity Management
  • Overview
  • Capabilities
  • Deployment Options
  • Standards & Compliance
  • Use Cases
  • Free Trial & Login
Industry Solutions
  • Energy & Utilities
  • Financial Services
  • Healthcare
  • Public Sector
  • Retail
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  • Continuous Facial Authentication
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