Adaptive Authentication for the Next Generation of Business Apps

Next Gen Adaptive Authentication
Craig Lund
August 29, 2016

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In the first dot-com era, the internet and web browsers opened up a whole new way to doing business. Oracle, Sun, Microsoft, and Cisco made billions of dollars selling infrastructure to support and deliver business apps. Typically these apps were accessed locally from a Windows desktop or remotely via a VPN connection using a web browser. I was fortunate to be part of the first doc-com era while working at Netegrity where we pioneered the Web Access Management Industry. Enabling secure access to content via the Internet forever changed how we conduct business in both our professional and personal lives.
 
We are now transitioning to the next generation of business applications: mobile and cloud apps. The tools of choice for business are now Salesforce.com for sales support, Google for email, Box for storage, and so on. Employees are highly mobile and are using their own phones, tablets, and maybe even laptops, and are mixing business and personal apps and data on those devices.
 
Many enterprises still find themselves with a large legacy software and hardware investment, but want to move to the new generation of apps. But ensuring security in today’s business world — while simultaneously delivering a smooth user experience — requires a new way of managing access to data and applications.
 
SecureAuth IdP is the next generation secure access platform for the evolving landscape of business apps. SecureAuth IdP allows you to intelligently control access to all business applications from any device, regardless of architecture. Access requests are analyzed using a broad range of information, including where the request came from, who is requesting access, and what they are trying to do. User behavior, geo-velocity, threat intelligence like live feeds from our partner Norse, and other factors, are all evaluated in real time to create a risk profile, so you can grant or deny access with confidence, and with a low-friction user experience.
 
Major brands in multiple industries are using SecureAuth to protect next-generation cloud and mobile applications as well as legacy applications and VPNs. In fact, thousands of customers trust SecureAuth with the security of their business. We are proud to be named a Visionary in Gartner’s 2014 Magic Quadrant for User Authentication and we’ve included that report here.  We’ve also included additional information about the emerging trends in secure access control, including, adaptive authentication, and how we help organizations just like yours achieve their security goals. I encourage you to take a look.

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